The TikTok LATAM blog
Strategies, case studies, and data drops for brands winning on Spanish and Portuguese TikTok.
Case study
How Shein dominates TikTok Mexico
A teardown of the fast-fashion brand's hashtag and creator strategy in MX.
Apr 24, 2026Read
Keywords
10 trending Portuguese keywords for Q2 2026
Brazilian search volume is surging on these niches — here's what to publish.
Apr 18, 2026Read
Audience
Detecting bot followers in LATAM creators
Why generic audit tools miss Spanish and Portuguese bot patterns.
Apr 11, 2026Read
Playbook
TikTok SEO playbook for Colombian brands
Region-specific tactics to rank in Colombia's TikTok search.
Apr 4, 2026Read
Case study
From 5% to 85% share-of-voice in 8 months
How one retail brand owned TikTok Mexico in under a year.
Mar 28, 2026Read
Insights
Why bio-keyword search is broken for LATAM
Creators don't write what they post — and our index proves it.
Mar 21, 2026Read